Thinking of Going Independent? Here is How To Put a Value on You

Work is increasingly something we DO and less someplace we GO.  Combine employment trends with the ability to deliver expertise from anywhere with a phone and internet connection and we have a trend in independent contracting.  Organizations like FIELD NATION are leading the way when it comes to combining a jobs marketplace with a business … Continue reading Thinking of Going Independent? Here is How To Put a Value on You

5 Reasons QR Codes TOP NFC and Image Recognition

QR codes, those blocky squares of encoded information, have received a drubbing in the media lately.  This is due to an appalling failure of businesses to use them correctly and a lack of design creativity that is simply lazy. Flying to speak to a conference in San Francisco earlier this week I counted 21 QR … Continue reading 5 Reasons QR Codes TOP NFC and Image Recognition

Wish You Were Here – Social Consumer Engagement

Social Media has exploded in recent years.  However the maturity and sophistication with which organizations engage with consumers through the social tools still leaves much to be desired.  Executives see this in the lack of social media ROI.  Marketers see this in the difficulty of converting fans and followers into advocates and customers. Social CRM … Continue reading Wish You Were Here – Social Consumer Engagement

Should I Go Mobile? Am I Cool Enough?

Yesterday AIIM International had their Social Business Conference. I spoke on the huge shift to mobile computing and its impact on business. Here is the slideshare of my presentation. Each slide has data citations in the speaking notes. If you cannot see those here, check out the full version on SlideShare.net Whitepaper coming soon!