Putting Business on the Path to Social: 4 Principles for Community Interaction

In my previous post looked at three keys to community. Understanding how communities operate is vital prior to engaging them. In this article I consider four principles of interaction that businesses on the path to social should internalize as they engage with communities inside and outside their organization. The four principles of interaction for businesses … Continue reading Putting Business on the Path to Social: 4 Principles for Community Interaction