Oracle To Buy Vitrue – In Depth

Oracle buys Vitrue (pronounced Vi-true) It seems Oracle is getting religion on social…again.  This time they have acquired a multi-tenant SaaS social media management platform firm named Vitrue for a reported but unconfirmed $300M.  The big news with this acquisition is that Vitrue provides the software and analytics for big B2C businesses to management engagement across … Continue reading Oracle To Buy Vitrue – In Depth